The Exorcist: Believer Moves Up Release Date, Dodging Taylor Swift’s Concert Movie Clash
The world of entertainment is no stranger to release date shifts, especially when two giants threaten to overshadow each other. This time, the stage was set for a showdown between “The Exorcist: Believer” and pop icon Taylor Swift’s “Eras Tour” concert film. Both were originally scheduled to hit screens on the eerie date of Friday, October 13. But it seems The Exorcist is now taking a step back to make room for Swift’s undeniable star power.
Look what you made me do.
The Exorcist: Believer moves to 10/6/23#TaylorWins
— Jason Blum (@jason_blum) August 31, 2023
Jason Blum’s Swift Move
Jason Blum, the ingenious mind behind Blumhouse, the production powerhouse responsible for “The Exorcist: Believer”, revealed that their horror offering would now premiere a week earlier on October 6. In a cheeky nod to Swift, Blum humorously tweeted, “Look what you made me do,” acknowledging the playful tension between the two mega releases. The tweet has since garnered significant attention, with fans from both camps chiming in on the light-hearted exchange.
Diving Deeper into The Exorcist: Believer
Half a century after the groundbreaking original, “The Exorcist: Believer” beckons audiences back into its chilling universe. Ellen Burstyn makes a triumphant return as Chris MacNeil. Those familiar with the iconic first installment will recall Chris as Regan’s tormented mother. This new chapter introduces us to Victor Fielding, portrayed by the talented Leslie Odom Jr. When Fielding’s daughter and her friend fall victim to demonic possession, Chris is once again thrust into the heart of supernatural terror.
Moreover, fans of the franchise have even more to look forward to, with “The Exorcist: Deceiver” set to roll out in 2025.
The Strategy Behind the Release Rescheduling
Swift’s concert film announcement, which resulted in a flurry of sold-out AMC Theaters, undeniably played a role in “The Exorcist: Believer” reconsidering its debut date. However, shifting the release isn’t just about sidestepping the Swift wave. By pushing the movie to an earlier October slot, “The Exorcist: Believer” stands to reap the benefits of the Halloween season – a perfect time for horror aficionados.
Launching in early October also gives the movie a head start in seizing the horror market for the month. With the revival of such an iconic franchise, expectations are high. Whether “The Exorcist: Believer” meets those expectations or even surpasses them, only time (and its newly adjusted release date) will tell.
