Beyoncé's Impact: The Renaissance Tour 

Summer Mega Tours

It's the summer of mega tours, including Taylor Swift's "Eras Tour," Blackpink's world tour, and Beyoncé's "Renaissance Tour."

1.

Beyoncé's "Renaissance Tour

Yelp trends analyst notes the "Beyoncé Bump," impacting local economies in tour cities.

2.

"Beyoncé Bump" Impact

Searches for nail salons and arts/crafts surge before Beyoncé's performances.

3.

Nail Salon Searches

Brooklyn resident Shailee Stevens becomes a major seller of Beyoncé's disco cowboy hat.

4.

 Disco Cowboy Hat

She has shipped 605 hats since February, earning about $80,000 in revenue.

5.

Ticket Spending Stories

Some fans spend big on tickets, while others resist additional spending after pricey concert purchases.

6.

Extravagant Tour Attracts Fans

Beyoncé's extravagant tour performances draw thousands of fans to MetLife Stadium in New Jersey.

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Entertainment

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